Apple are renowned for their secretive messages, frequent pre-announcement product leaks and astounding announcements and their forthcoming conference on 23rd October will no doubt follow suit. Speculation has it that the tagline on Apple’s latest launch show invitation, “We’ve got a little more to show you.” points towards a miniature version of the hugely popular iPad tablet.
International news websites and gadget related blogs have been reporting on leaked production images of what appears to be a 7-8in (18-20cm) iPad for weeks; It’s only in the last 7 days, by releasing their invitations, that Apple may have officially acknowledged that these could be real and they could very well be releasing a competitor to the already popular Amazon Kindle Fire and Google Nexus 7 this Autumn.
That being said, in this day and age it’s easy to find yourself caught up in the hype surrounding a new product launch. The thought of waiting until pay day to buy the iPad Mini could be too much for some people. Will these impatient Apple fans be able to stave of the temptation or are they likely to apply for a short term loan to cover the costs early? Payday loans do tend to come at a price; generally for every £100 you borrow you repay £125. The Guardian are reporting that the price of the iPad Mini will start at around £249, so those of us who simply can’t wait for our wage to arrive will be looking to pay approximately £315 for the privilege.
The potential announcement of a smaller iPad may come as a shock to some people, especially as the late Steve Jobs was reportedly against the idea.
“There are clear limits of how close you can physically place elements on a touchscreen before users cannot reliably tap, flick or pinch them,” he told analysts in 2010.
“This is one of the key reasons we think the 10in screen size is the minimum size required to create great tablet apps… 7 in tablets are tweeners, too big to compete with a smartphone and too small to compete with an iPad.”
Having said that, there is clearly a gap in the market for a small tablet from Apple especially as the “New iPad” was slightly larger and heavier than its predecessor the “iPad 2”. The smaller form factor will lend itself well to portability especially for people who are constantly on the move. The decrease in size will come at a cost though – rumour has it that Apple won’t be including their revolutionary new Retina Display. If it’s high-end graphics you’re after, you may be better off with the iPad Mini’s slightly chunkier older brother for the time being.